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Global Digital Marketing Senior Analyst - AVP

工作 ID 21391531 主要地點 Tampa, Florida, Jacksonville, Florida, Irving, Texas, Belfast, United Kingdom; 工作類別 Marketing
立即申請

Citi’s Global Talent Acquisition Brand & Marketing team is seeking a talented, collaborative, and versatile Global Marketing Senior Analyst with strong communications and social media skills. They will also have a data driven mindset and partner cross-functionally to develop data driven strategies to drive engagement to deliver on business goals.

The ideal candidate applies in-depth disciplinary knowledge, contributing to the development of new techniques and the improvement of processes. Integrates subject matter and industry expertise along with an in-depth understanding of how Talent Acquisition Marketing collectively integrates, coordinates, and contributes to the objectives of the overall business. Requires good analytical skills to filter, prioritize and validate potentially complex and dynamic material from multiple sources.

We are seeking a hands-on contributor, who can thrive in a fast-paced, deadline driven environment and works on projects that engage candidates and prospects, social media followers, and website visitors. This is a seasoned professional role that has significant impact in terms of project size, geography, etc. by influencing decisions through advice, counsel and/or facilitating services to others in area of specialization. Work and performance of all teams in the Global Talent Acquisition Brand & Marketing and regional partners are directly affected by the performance of the individual.

Responsibilities:

  • Global Marketing is responsible for working across the regional teams and together, we drive global alignment on marketing efforts across key priorities and increase impact, efficiency, and effectiveness of the organization overall. The incumbent will be responsible for the development, management of key global programs as well as the day-to-day project tasks associated with them.
  • Work with the global marketing team and the regional heads of marketing and their teams to support the defined global marketing priorities
  • Develop and implement global marketing projects (digital & traditional) to drive business impact; efficiently manage development process as well as proactively suggest and implement process improvements
  • Analyze diverse datasets, package results and generate insights through data and create a compelling story from beginning to end
  • Create monthly summaries of the business performance
  • Work closely the team, regional partners and 3rd party vendors to drive projects on the Career Sites, Social Media, and Marketing Campaigns
  • Appropriately assess risk when business decisions are made, demonstrating consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

Qualifications:

  • Modern web and digital analytics including reporting with tagging processes including marketing/campaign coding, digital marketing, and site performance metrics
  • Depth of understanding and experienced skillsets in: analytical, reporting, business writing and project management
  • Exceptional communicator with stakeholders, both verbally and in written work
  • Analytical and creative thinker with a positive attitude and global mindset
  • Effective time management skills, the ability to manage multiple projects, meet deadlines

Education: Bachelor’s degree in Marketing, Communications, related field of study or equivalent experience

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Job Family Group:

Marketing

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Job Family:

In-Business Marketing

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Time Type:

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Citi is an equal opportunity and affirmative action employer.

Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Citigroup Inc. and its subsidiaries ("Citi”) invite all qualified interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi.

View the "EEO is the Law" poster. View the EEO is the Law Supplement.

View the EEO Policy Statement.

View the Pay Transparency Posting

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Effective November 1, 2021, Citi requires that all successful applicants for positions located in the United States or Puerto Rico be fully vaccinated against COVID-19 as a condition of employment and provide proof of such vaccination prior to commencement of employment.

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